2002 Press Release
FuzSearch, hosted on an ASP model, provides intelligent features with multi-lingual search capabilities for quick and precise information retrieval enhancing companies' eBusiness
Singapore, 26 June 2002 - CrimsonLogic, a leading IT solutions provider, today introduces FuzSearch, an advanced, intelligent site search service for business websites and Intranets.
FuzSearch, the first of its kind developed in Asia, combines patented Human Logic search technology and pan-Asian language text matching capability. It enables online visitors quick information retrieval, instantly and accurately on a website, increasing the chances of customer satisfaction and potential transactions for companies. FuzSearch also empowers companies to make informed decisions on eBusiness strategies with its comprehensive site analysis reports on the behavioural patterns of their online visitors.
FuzSearch is offered by CrimsonLogic on an application service provider (ASP) model. Companies pay an annual subscription fees based on the service plan that they choose. As a hosted service, all search-processing technicalities and maintenance of FuzSearch are undertaken by CrimsonLogic. The service is easy and quick to set up. There are no additional infrastructures, maintenance, enterprise licences, manpower or other costly investments to enable FuzSearch on subscribers' websites.
“Outsourcing a company's web search means that companies can enjoy a lower set-up cost, saving them time, money and resources on their eBusiness. With our hosted service, we are able to provide them with the expert search service with a high level of service guarantee. Using FuzSearch, companies will be able to turn their website visitors into their value customers in no time, thus increasing their online business opportunities,” said Mr Quah Chin Yong, vice president of Infrastructure Division in CrimsonLogic.
A partnership with Mustard Technology, FuzSearch's human logic technology mimics human information processing to retrieve precise results from ambiguous or imprecise requests. It allows cross-language, typography, phonetic matching searches with a higher level of tolerance for search errors. This means that online visitors will be able to obtain a more accurate and straight to the point query result within a shorter time when compared to using other search engines. FuzSearch can also be integrated onto companies' Intranet.
“What is also unique about FuzSearch is its intelligent multilingual search capabilities. We aim to take FuzSearch regional with its multi-lingual and cross-language search support in the various Asian languages such as traditional and simplified Chinese, and ASCII-based languages such as Malay. This service is extremely suited for small-and-medium-size enterprises (SMEs) in Asia that want a good, affordable and fuss-free search facility on their website,” added Mr Quah.
In addition, FuzSearch facilitates searching beyond the static surface web pages to encompass the dynamic web pages residing in the deep web*. This means that online visitors will be able to search for attached files in multiple channels and formats such as word documents, text documents, e-mail message, Adobe files, Microsoft Excel Files, and HTML web pages. Other multimedia formats such as MP3, Macromedia Flash files, image files (.gif, .tif, .jpeg), XML documents, Microsoft PowerPoint files, and Microsoft Access files will also be accessible in FuzSearch's second phase of development.
To date, companies which have taken on the power of FuzSearch include citystatetravel.com, a regional travel portal setup by Expo Tour Pte Ltd.
Said Expo Tour's managing director, Mr Wong Kow Teng, “With FuzSearch on our newly launched portal, our customers can zero in on the information they want and quickly establish the transaction they desire. With the analysis reports, we are also able to identify the most popular destinations with our online visitors, and plan more attractive travel packages to the market, a valuable marketing tool for our eBusiness.”
FuzSearch is also equipped on the Singapore Judiciary Electronic Filing System Info website (http://info.efs.com.sg) to provide advanced search capabilities for its site users.
FuzSearch's subscription is available through three annual plans: Corporate Plan at US$1,450, SME Advanced Plan at US$880, and SME Basic Plan at US$620. The service is fully hosted and comes with round-the-clock customer support from CrimsonLogic.
“On top of our email support service, we also provide 24 by 7 call centre service to our FuzSearch subscribers. This makes our hosted service more attractive to companies in Asia since we are based in Asia. Our customers will be able to enjoy a faster turnaround service for their queries, when compared to other similar service provided by companies which are mostly located out of this region,” added Mr Quah.
To subscribe to FuzSearch, companies or individuals can log on to www.fuzsearch.com.