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Senior Director Head of Group Marketing, Communications & Channel AlliancesTan Li Hao
Li Hao oversees the full spectrum of CrimsonLogic’s Marketing and Communications functions globally. His responsibilities span crafting comprehensive go-to-market strategies, driving brand building initiatives, and managing internal and external communications to foster a cohesive corporate culture and enhance the company's global reputation.With a wealth of experience across diverse industries and regions, from multi-nationals to start-ups, Li Hao is an accomplished marketing professional with a proven track record in developing and executing strategic marketing initiatives to drive sustainable business growth.Prior to joining CrimsonLogic, Li Hao was Regional Head of Marketing at Ninja Van, one of Singapore’s top start-ups and unicorns. He was instrumental to their rapid growth and ascent to being one of Southeast Asia’s top 3PLs during their formative years from 2017 to 2021, building the marketing function from scratch across the region and spearheading the company’s branding and marketing efforts. Between 2012 and 2017, he also managed several large and fast-growing brand portfolios across the L’Oreal Groupe, where he brought various skincare brands like Lancome and Biotherm to life in local markets, showcasing his ability to navigate and elevate diverse brand landscapes.Li Hao holds a Bachelor of Business from Nanyang Technological University, Singapore.
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Vice President Head of Group Commercial OfficeSiddharth Priyesh
As Head of Group Commercial, Siddharth is accountable for global sales, business excellence and operations, as well as the management of the Americas and EMEA-SA Regional HQs. In his present role, key responsibilities also include execution of commercial strategy, business development and marketing. Prior to his current role, Siddharth has held key positions as Head of Americas RHQ and EMEA-SA RHQ, as well as Head of the Strategy & Business Development Group in CrimsonLogic. Through these roles, he contributed significantly to the achievement of the strategic objectives and accomplishments of the company. His role involved achieving revenue targets, furnishing high-level strategic advice, playing an instrumental part in shaping the future operations, capacity, and sustainability of the company's core services and products.Before joining CrimsonLogic, Siddharth honed his expertise as an IT Analyst at McKinsey & Company in Gurugram, India. During his tenure, he actively supported global teams, leveraging his insights to facilitate operations across various offices. Siddharth started his career at HCL Technologies, where he served as a Software Engineer, specializing in business intelligence and reporting.Siddharth holds a Bachelor of Electronics & Communications from Birla Institute of Technology, Mesra, India. He furthered his academic pursuits by earning a Master of Business from the Kenan-Flagler Business School, University of North Carolina at Chapel Hill, USA.
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Vice President Head of Group Business DevelopmentMike Yap
As Head of Group Business Development, Mike spearheads strategic initiatives to pursue business opportunities. Leveraging his extensive experience in product and sales strategies for both the enterprise and government sectors, he is now responsible for identifying new markets for the Group’s products and cultivating key commercial relationships.Prior to his current role, Mike was Vice President of Trade Compliance (Business) where he led his team in assisting enterprises to fulfill their trade compliance requirements. Under his leadership, compliance transaction volumes experienced a remarkable 60% growth, and he successfully introduced the US eCommerce Import Program. Simultaneously, Mike implemented a strategic restructuring of the compliance service offerings, placing a strong emphasis on generating innovative value and enhancing the company's customs nodes connectivity.Since joining CrimsonLogic in 2006 as Business Development Manager and, later, as Head of Regional Headquarters for Middle East & Africa, Mike has expanded the company’s footprint in the regions by securing more than 20 projects, penetrating 10 new countries and propelling the business with over 20% growth in annual recurring revenue. Prior to CrimsonLogic, he held various portfolios in the tech enterprise sector, ranging from business development to change management.Mike holds a Bachelor of Arts in Marketing & Media from Murdoch University, Australia.
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Vice President Head of Digital Ports ProductsRachael Khor
As Head of Digital Ports Products, Rachael leads partnership efforts for the portfolio and scales it globally.Amidst COVID-19, she spearheaded the new product line for Digital Ports and successfully navigated the acquisition process of a new team. As part of the Digital Ports business strategy, Rachael forged a strong collaboration with its partner to crystallize the Port Community System (PCS) business and engagement models, fortifying CrimsonLogic’s position in the Digital Ports space.Rachael joined CrimsonLogic in 1995. With more than 25 years of experience in ICT, she helmed diverse management roles, overseeing mission-critical and complex systems. She headed the Trade Sector Group and handled significant trade compliance projects in Singapore and overseas.She was key to the successful delivery of Singapore’s first web-based TradeNet® system, the world’s first National Single Window enabling B2G and G2G connectivity. In the past 20 over years, Rachael contributed to the advancement of TradeNet® and its users, bringing about significant productivity, cost and efficiency improvements to Singapore’s trading community.Between 2018 and 2021, Rachael was given the opportunity to run the Public Sector Group, where she was responsible for presales, project delivery and the maintenance support of Digital Government projects.Rachael has received accolades in recognition of her impact in the IT industry, some of which include the “Singapore 100 Women in Tech 2023” and “Women in Supply Chain 2023”. Rachael holds a Bachelor of Computer Science from Deakin University, Australia.
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Vice President Head of Trade (Government) ProductsTan Chiew Lan
Chiew Lan is Head of Trade (Government) Products and is the driving force behind the global implementation of Trade Facilitation Platform (TFP) solutions at CrimsonLogic. Additionally, she holds the position of Project Director, overseeing TradeNet for Singapore Customs.Prior to joining CrimsonLogic in 2014, Chiew Lan has helmed key roles in IT and project management with UOB, NCS and National Computer Board.Under her leadership, Chiew Lan has successfully guided her team in deploying various TFP modules across multiple countries. Noteworthy accomplishments include the implementation of Customs Management System, Single Window, Port Control System, Free Trade Zones, and Bonded Warehouse modules in the MEASA and LATAM regions. These deployments have significantly improved trade flows and operational efficiencies in these regions. She was also responsible for managing a team to deliver the LicenceOne Frontend – Whole of Government Business Licensing Portal involving a total of 20 government agencies.Chiew Lan and her team proactively address challenges faced by customs and government agencies globally, introducing innovations within the TFP product. Demonstrating versatility, she excels in building customer relationships and establishing best practices for project management for her team members. Chiew Lan's strategic vision extends beyond implementation to include talent development and growth within the trade domain. She has strategically broadened the expertise of subject matter leaders in her team and strengthened the TFP delivery specialists. She is also an advocate for industry-relevant training and certification programs to nurture talents.Chiew Lan holds a Master in Business Systems Analysis and Design from the City University of London, along with a Certification in IT Project Management. Recognized with the “Women in Supply Chain” award in 2022 and 2023, she stands as a committed leader driving digital transformation in trade facilitation.
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Assistant Vice President Head of Digital Government ProductsMelvin Xavier
As Head of Digital Government Products at CrimsonLogic, Melvin is a seasoned IT professional with a 18-year tenure in the industry, specializing in the Digital Government sector for the last 14 years. In his role, Melvin strategically aligns product initiatives with the overall business strategy, spearheading product innovation.Melvin joined CrimsonLogic in 2010 as a Presales Consultant in the UAE, where he was responsible for designing functional solutions and client management. Over the years, he progressed to program management, crafting technical solutions that seamlessly integrated with customer ecosystems.In 2016, Melvin assumed the role of Senior Manager, where he established the Microsoft and Business Intelligence practices at CrimsonLogic. His leadership skills played a crucial role in navigating challenging projects. Melvin's career has been marked by pivotal contributions in presales, project management, and providing technical solutions.Melvin holds a Bachelor of Computer Science & Engineering from Anna University, a certificate in Advanced Project Management from Stanford, and a Master in Technology at the National University of Singapore. Outside work, he gives back to the community through volunteering as a member of the Information Technology Resource Panel with the Singapore Indian Development Association (SINDA).
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Assistant Vice PresidentHead of Trade (Business) ProductsVarun Sahai
Varun is the Head of Trade (Business) Products. He leads a dynamic team of over 70 staff, overseeing the development of B2B-focused solutions. He steers the product roadmap, go-to-market, and customer engagement strategies. Varun has also successfully launched the next-generation logistics product, underscoring his proficiency in driving innovation and delivering cutting-edge solutions within the logistics sector. Prior to joining CrimsonLogic, Varun served as an Assistant Vice President at Singapore Post (SingPost), managing and redefining contract costing and pricing mechanics for SingPost International Business, and introducing multi-modal pricing to enhance the company's eCommerce logistics service offerings.At Quantium Solutions (a SingPost Group company), Varun led a comprehensive overhaul of the eCommerce logistics product portfolio. From ideation and feature definition to drafting of legal terms, he played a pivotal role in ensuring the development of commercially viable logistics solutions for both hybrid (postal) and commercial networks. His responsibilities also included defining the product roadmap for the Transport Management System, leading Covid-19 planning and control in multiple regions, and overseeing Business Continuity Plans. Furthermore, Varun implemented strategic initiatives and played a pivotal role in driving regional transformation efforts. Varun also served as the Country General Manager for Quantium Solutions Philippines, displaying adept management of cross-border logistics, last-mile delivery, warehousing, and mailroom operations.He holds a Master of Business Administration from the Singapore Management University and a Bachelor of Engineering from the University of Delhi, Netaji Subhas Institute of Technology.
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CrimsonLogic and ZONIQ Partner to Leverage Mendix Low-Code Platform for Accelerated Digital Transformation
28 August 2024
Industry
Digital Government
SINGAPORE, 28 August 2024 – Singapore-based global technology company, CrimsonLogic, part of PSA International, and a leader in digital solutions for businesses and governments, announced today a strategic partnership with ZONIQ, an official Mendix training and development partner, to leverage the Mendix low-code platform. This collaboration aims to enhance the development and deployment of customized digital applications, providing scalable and efficient solutions for organizations.Mendix, a Siemens business, is a low-code software application platform which was named a leader in the 2023 Gartner® Magic Quadrant™ for Enterprise Low-Code Application Platforms. The platform is designed to facilitate collaboration between IT and business users, enabling the creation of critical enterprise software with speed and efficiency. Its robust security, high availability, and extensive integration capabilities help organizations modernize their application development processes.With CrimsonLogic's extensive experience in digital transformation for both the public and private sectors, backed by a proven track record of over 36 years in implementing more than 60 projects across 40 countries, and ZONIQ's expertise in low-code application development, this partnership is set to empower organizations to accelerate their digitalization efforts. CrimsonLogic's Vice President and Head of Asia Pacific, Ernest Low, said, "With the growing adoption of low-code development platforms, we are excited to join forces with ZONIQ to fully harness the agility of the Mendix platform. This partnership will enable us to deliver innovative and scalable digital solutions that meet the evolving needs of our clients. By combining our strengths, we can drive efficiency in application development, ultimately enhancing the digital capabilities of organizations."ZONIQ's Managing Director and Co-Founder, Daniel Elegent, added, "Partnering with CrimsonLogic allows us to extend our reach and impact in digital transformation to both the public service and private sector. Together, we can provide businesses with the tools and expertise needed to quickly develop and deploy applications that drive value and innovation. The Mendix platform is a game-changer in the low-code development arena, and we are thrilled to be at the forefront of this technological advancement."Together, both CrimsonLogic and ZONIQ are committed to driving digital transformation and delivering exceptional solutions that empower organizations to thrive in the digital age. Media Contacts:Sharon LimCrimsonLogic Pte LtdGroup Marketing & Communications Email: [email protected] ElegentZONIQ Pte LtdManaging Director and Co-FounderEmail: [email protected] About CrimsonLogic:CrimsonLogic, part of PSA International, is a global technology company driven by innovation to digitalize and simplify global trade.With over 36 years of experience worldwide, CrimsonLogic specializes in technology-enablement in the fields of trade facilitation & compliance, port operations, government services and logistics. As a trusted partner to businesses, logistics service providers and governments, their tailored solutions are designed to meet the unique needs of every client, enabling seamless and secure optimization of supply chains and operations.Having pioneered the world's first single window trade facilitation system for Singapore, CrimsonLogic continues to drive digital transformation in global trade via cutting-edge technology, exemplified by the successful implementation of innovation solutions in over 40 countries worldwide.https://www.crimsonlogic.com/ About ZONIQ:ZONIQ is a rapidly growing IT consulting and services company based in Singapore, recognized as a Siemens Mendix partner in Asia specializing in low-code application and software development. With a presence in Singapore, Malaysia, Indonesia, and North Asia including Greater China, ZONIQ offers expert Mendix training alongside its development services, helping to build and strengthen the local Mendix communities. Their skilled team, led by two Mendix Expert Developers, has driven successful collaborations with public sector entities, multinational corporations, and banking and financial institutions. ZONIQ has established itself as a trusted provider and training partner, driving innovation in enterprise app development globally.https://zoniq.sg/
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ChairmanGoh Mia Hock
Goh Mia Hock is Group Head of Technology at PSA International and is responsible for growing and safeguarding the PSA technology franchise across all PSA businesses, in three areas: Information Technology, Digitalisation and Data, and Engineering. Mia Hock also drives Group Innovation efforts and sits on the Senior Management Council of PSA International.In his previous Ports Operations Development and Group IT portfolios, Mia Hock provides the leadership in deriving global port operational and IT synergies and spearheading innovation for the PSA Group. He promotes the sharing of operations, engineering and IT knowledge across all PSA business units globally. Mia Hock and his team oversee the benchmarking of terminal productivity and identify emerging technologies that PSA applies not only in its core container handling business but also in logistics and IT platform solutions. He set up the formal data organization within PSA and promotes the advance application of data analytics and its assimilation into the business processes of PSA. He and his team put in place the framework for climate response in PSA, working with PSA business units globally to strive towards achieving decarbonization targets.Mia Hock built his career with PSA for more than 30 years. Before his current portfolios, he was involved in senior positions in terminal planning, company secretarial and corporate affairs work.
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Deputy ChairmanAng Cheng Kiat
Ang Cheng Kiat, Head, Group IT in PSA International, has overall responsibility for Information Technology for PSA group of companies globally. Cheng Kiat is the key driver of PSA’s Group IT transformation since the setup of Group in 2012. He is responsible for the setup of Global IT team through integration of Global IT resources and charting the IT transformation strategy, directing the product roadmap for next generation Global Terminal Operating Systems Global Port Community Digitalisation, Global Cybersecurity Masterplan and Global Enterprise Systems. He has spearheaded the creation of a global IT organisation with alignment to business strategy and agility in driving IT solutions. Under his leadership, Group IT serves as the process excellence enabler for PSA terminals by leveraging on and developing cutting edge technology to establish a competitive advantage in the industry.Cheng Kiat was previously responsible for PSA e-commerce solutions with the customers and driving the integration of processes with the shipping community. He has also held positions in IT strategy and planning, Quality Management and Corporate Systems. He has led the team in winning the National Infocomm Awards for most innovative use of Infocomm Technology in 2006 – Singapore highest accolade for Infocomm innovation. Prior to joining PSA, he was a Regional Director for E-commerce and Information Strategy in a global MNC and was responsible for the development and implementation of IT, e-commerce products and solutions in the region. He led the IT initiatives with customers in streamlining the internal and customer-facing processes. He was also a member of the management team that developed the global information strategy. He has held positions in IT regional Director, management of computerisation of global front line offices, IT transformation projects and business process re-engineering projects for global offices. Cheng Kiat has also previously held position as board director in IT and Logistics companies. Cheng Kiat graduated with a Bachelor of Science (Computer and Information Sciences) (Honours) and a Master of Business Administration from National University of Singapore.
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